"Ours is the first generation to deeply understand the damage we have been doing to our planetary household, and probably the last generation with the chance to do something transformative about it." —Kate Raworth, Doughnut Economics

In Doughnut Economics, Kate Raworth offers a new perspective on economic thinking that challenges our current system. Her idea is to shift our primary goal from chasing endless GDP growth to focusing on creating an economy where humans can thrive while keeping society and the environment in balance. She explains that instead of sticking to the old paradigm of cumulative growth, we should start moving toward a distributive economic system, an economy designed to naturally distribute resources and opportunities to everyone from the very start.

The neoliberal economic model that has dominated the world for the past few decades is seen as a failure, leaving behind massive issues like inequality and climate change. Raworth criticizes how contemporary businesses, for the most part, are not yet regenerative and only focus on financial aspect to please shareholders, rather than society.

However, changing a worldview that has become the standard is certainly not easy. Like fish that swim in water without ever questioning it, we have lived under neoliberal capitalism for so long that the system feels like an unchangeable law of nature. As John Maynard Keynes noted regarding how deeply economic ideas influence our subconscious, "The ideas of economists and political philosophers, both when they are right and when they are wrong, are more powerful than is commonly understood. Indeed the world is ruled by little else. Practical men, who believe themselves to themselves to be quite exempt from any intellectual influence, are usually the slaves of some defunct economist."

Yet, she reminds us, the current economic system that has become the "water" we breathe every day is a human-made system. It can be redesigned, it can be redrawn, can be remade into a system that promotes human prosperity.